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	<title>Scamper Branding &#187; Commentary</title>
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		<title>Found Organic Juice in Australia</title>
		<link>http://www.scamperbranding.com/found-organic-juice-australia/</link>
		<comments>http://www.scamperbranding.com/found-organic-juice-australia/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 22:21:33 +0000</pubDate>
		<dc:creator>ScamperBranding</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Commentary]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.scamperbranding.com/?p=3491</guid>
		<description><![CDATA[A new brand of organic fruit juices has just been launched over here in Australia, and aside from being a great product with great design, it&#8217;s got a fantastic story behind it.  A truly authentic brand &#8211; this is what we love! Found was launched by 28 year old Sydneysiders, Mark De Luca and Onur [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.scamperbranding.com/wp-content/uploads/2010/04/found-juice-strawberry.png"><img class="size-medium wp-image-3492 alignnone" style="float: left;" title="found juice strawberry" src="http://www.scamperbranding.com/wp-content/uploads/2010/04/found-juice-strawberry-147x300.png" alt="found juice strawberry" width="147" height="300" /></a>A new brand of organic fruit juices has just been launched over here in Australia, and aside from being a great product with great design, it&#8217;s got a fantastic story behind it.  A truly authentic brand &#8211; this is what we love!</p>
<p>Found was launched by 28 year old Sydneysiders, Mark De Luca and  Onur Kece. Both formally worked in Advertising Agencies but after Mark  was struck down with cancer in 2007, he left the workforce.  Onur,  Turkish in background and familiar with the fruit, recommended he look  into Pomegranate juice as a healthy, natural remedy to fight  chemotherapy&#8217;s side effects.</p>
<p>The two searched for it in Australia but struggled to find it at a price  and quality that was at all decent. But,  this search led them to  realise that there is a gap in the market, and the two commenced  building a juice company that began with pomegranate, and is now a 3  year old enterprise with a beautiful range of exotic, organic products  including: Mulberry, cherry, honeydew melon, strawberry and Watermelon –  all extremely healthy, antioxidant laden fruits.</p>
<p>In 2010 the pair launched a re-branded product range with a more modern,  sophisticated and fashionable look.  The product now rivals even the  biggest competitors in price and quality with the juice available in  Australia and soon to be UK and the USA.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="400" height="225" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=10271250&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed type="application/x-shockwave-flash" width="400" height="225" src="http://vimeo.com/moogaloop.swf?clip_id=10271250&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><a href="http://vimeo.com/10271250">MAKING OF FOUND 2010</a> from <a href="http://vimeo.com/foundorganic">Found Organic</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
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		<title>Warwickshire Web Design</title>
		<link>http://www.scamperbranding.com/warwickshire-web-design/</link>
		<comments>http://www.scamperbranding.com/warwickshire-web-design/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 16:55:17 +0000</pubDate>
		<dc:creator>ScamperBranding</dc:creator>
				<category><![CDATA[Commentary]]></category>

		<guid isPermaLink="false">http://www.scamperbranding.com/?p=2876</guid>
		<description><![CDATA[Based in Stratford-upon-Avon, Scamper provides Web Design Services to local businesses in Warwickshire aswell as internationally via the web.]]></description>
			<content:encoded><![CDATA[<p>The web is fast becoming one of the important promotional and retail environments for business of all sizes in a wide range of sectors.  Based in Stratford-upon-Avon, Scamper provides <a title="Web Design Warwickshire" href="http://www.scamperbranding.com/web-design-warwickshire/">SEO Web Design Services</a> to local businesses in Warwickshire aswell as internationally via the web.</p>
<p>Our unique web design approach focusses on planning your Service Optimisation (<a title="SEO Services UK" href="http://www.scamperbranding.com/seo-services-UK/">SEO</a>) Strategy from the very start of the web design process, ensuring that your website not just looks fantastic but also attracts high quality traffic to your website.  This approach not only saves you a lot of money in the long run by coordinating your web-design and SEO activities, but also makes you money by naturally attracting your target customers and clearly communicating key sales messages.</p>
<p><a href="http://www.scamperbranding.com/portfolio/"><img class="alignnone size-full wp-image-2917" title="Web Design Warwickshire" src="http://www.scamperbranding.com/wp-content/uploads/2009/11/web-design-warwickshire-2.jpg" alt="Web Design Warwickshire" width="622" height="277" /></a></p>
<p>If you&#8217;re looking for <strong>Web Design Warwickshire</strong>, pick up the phone and call us on 0845 8624442 (local rate), or send us a message via our<a title="Branding Agency Contact" href="http://www.scamperbranding.com/contact/" target="_blank"> contact form</a> to find out how we can help you grow your business online.</p>
<p>You might also be interested in <a title="Logo Design Warwickshire" href="http://www.scamperbranding.com/logo-design-warwickshire/">Logo Design Warwickshire</a>.</p>
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		<title>Logo Design Warwickshire</title>
		<link>http://www.scamperbranding.com/logo-design-warwickshire/</link>
		<comments>http://www.scamperbranding.com/logo-design-warwickshire/#comments</comments>
		<pubDate>Tue, 03 Nov 2009 15:41:35 +0000</pubDate>
		<dc:creator>ScamperBranding</dc:creator>
				<category><![CDATA[Commentary]]></category>

		<guid isPermaLink="false">http://www.scamperbranding.com/?p=2884</guid>
		<description><![CDATA[A custom logo design is a small investment in the future of your business. It appears on your business stationary, uniforms, shop signage, packaging, advertisements and more.  A great logo design will catch people's attention, instantly convey the right messages about your brand and form an instant emotional bond with your target customers and investors.]]></description>
			<content:encoded><![CDATA[<p>Having finalised your brand name, one of the first and most important aspects of your <a title="Brand Design Agency" href="http://www.scamperbranding.com/">brand design</a> is your Logo Design.  It is the symbol that represents your business to your customers, to investors and the wider public.</p>
<p>We all know that first impressions count for a lot, a <a title="Custom Logo Design" href="http://www.scamperbranding.com/custom-logo-design/">custom logo design</a> is a small investment in the future of your business. It appears on your business stationary, uniforms, shop signage, packaging, advertisements and more.  A great logo design will catch people&#8217;s attention, instantly convey the right messages about your brand and form an instant emotional bond with your target customers and investors.</p>
<p><a href="http://www.scamperbranding.com/portfolio/"><img class="alignnone size-full wp-image-2915" title="Logo Design Warwickshire" src="http://www.scamperbranding.com/wp-content/uploads/2009/11/logo-design-warwickshire-2.jpg" alt="Logo Design Warwickshire" width="619" height="277" /></a></p>
<p>As a <a title="brand design agency" href="http://www.scamperbranding.com/">brand design agency</a> based in Stratford-upon-Avon, Scamper provide logo design services in Warwickshire, aswell as working with national and international clients over the web.</p>
<p>If you&#8217;re committed to building a successful brand for your business and are looking for <strong>Logo Design Warwickshire</strong>, give us a call on 0845 8624442 (local rate) or send us a message through our <a title="Branding Agency Contact" href="http://www.scamperbranding.com/contact/" target="_blank">contact form</a> for more information.</p>
<p>You might also be interested in <a title="Web Design Warwickshire" href="http://www.scamperbranding.com/web-design-warwickshire/" target="_blank">Web Design Warwickshire</a>.</p>
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		<title>5 Best Fair Trade Website Designs</title>
		<link>http://www.scamperbranding.com/5-fair-trade-website-designs/</link>
		<comments>http://www.scamperbranding.com/5-fair-trade-website-designs/#comments</comments>
		<pubDate>Tue, 18 Aug 2009 16:57:53 +0000</pubDate>
		<dc:creator>ScamperBranding</dc:creator>
				<category><![CDATA[Commentary]]></category>

		<guid isPermaLink="false">http://www.scamperbranding.com/?p=2340</guid>
		<description><![CDATA[Fair Trade businesses that take their brands seriously act as great ambassadors for the whole fair trade movement and help to demonstrate that fair trade is something that all consumers should be taking interest in, and it's not just for a niche of hardcore ethical consumers who don't mind sacrificing style and function to follow their principles. With this in mind, here we've selected what we think are the five best fair trade website designs:]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;">We&#8217;ve always said that ethical brands need to present themselves well if they want to be taken seriously.  Fair Trade businesses that take their brands seriously act as great ambassadors for the whole fair trade movement and help to demonstrate that fair trade is something that all consumers should be taking interest in, and it&#8217;s not just for a niche of hardcore ethical consumers who don&#8217;t mind sacrificing style and function to follow their principles.  With this in mind, here we&#8217;ve selected what we think are the five best <a href="http://www.scamperbranding.com/seo-web-design/">fair trade website designs</a>:</p>
<p style="text-align: justify;"><strong>1.	Bibico</strong><br />
The ethical fashion brand Bibico has a great website design that manages to strike that fine balance between being clean and simple, without being bland.  It&#8217;s fresh, vibrant, stylish and very easy to navigate, demonstrating that you don&#8217;t need to be a big corporation to have a fantastic website.</p>
<p style="text-align: justify;"><a href="http://www.scamperbranding.com/wp-content/uploads/2009/08/bibico_website_design.jpg"><img class="alignnone size-full wp-image-2342" title="bibico_fashion" src="http://www.scamperbranding.com/wp-content/uploads/2009/08/bibico_website_design.jpg" alt="" width="500" height="241" /></a></p>
<p style="text-align: justify;"><a href="http://www.bibico.co.uk/">http://www.bibico.co.uk/</a></p>
<p style="text-align: justify;"><strong>2.	Divine Chocolate</strong><br />
Divine chocolate is an ethical brand that really knows how to present itself, having achieved top spot in our recent <a href="http://www.scamperbranding.com/best-fair-trade-brand-names/">10 best fair trade brand names</a>.  The Divine Chocolate website is bold, engaging and suitably luxurious.  It&#8217;s simple, clear layout is easy to navigate, and it only real downfall is its heavy use of images instead of text links.</p>
<p style="text-align: justify;"><a href="http://www.scamperbranding.com/wp-content/uploads/2009/08/divine_website_design.jpg"><img class="alignnone size-full wp-image-2343" title="divine_chocolate" src="http://www.scamperbranding.com/wp-content/uploads/2009/08/divine_website_design.jpg" alt="" width="500" height="241" /></a></p>
<p style="text-align: justify;"><a href="http://www.divinechocolate.com/">http://www.divinechocolate.com/</a></p>
<p style="text-align: justify;"><strong>3.	Clipper Tea</strong><br />
The Clipper tea website really stands out from the crowd with its distinctive colouring and graphic style. It&#8217;s perfectly on brand and simple enough that the website is clear and compelling.  Distinctive and memorable, you&#8217;re unlikely to confuse this with any of their rivals&#8217; websites, and for all the right reasons.</p>
<p style="text-align: justify;"><a href="http://www.scamperbranding.com/wp-content/uploads/2009/08/clipper_website_design.jpg"><img class="alignnone size-full wp-image-2344" title="clipper_tea" src="http://www.scamperbranding.com/wp-content/uploads/2009/08/clipper_website_design.jpg" alt="" width="500" height="241" /></a></p>
<p style="text-align: justify;"><a href="http://www.clipper-teas.com/">http://www.clipper-teas.com/</a></p>
<p style="text-align: justify;"><strong>4.	Jing Tea</strong><br />
Another tea brand, Jing’s website is the perfect example of how to use a clean and simple style and layout to convey a large amount of fairly detailed information, and makes very effective use of integrated video on the homepage.</p>
<p style="text-align: justify;"><a href="http://www.scamperbranding.com/wp-content/uploads/2009/08/jing_website_design.jpg"><img class="alignnone size-full wp-image-2345" title="jing_tea" src="http://www.scamperbranding.com/wp-content/uploads/2009/08/jing_website_design.jpg" alt="" width="500" height="241" /></a></p>
<p style="text-align: justify;"><a href="http://jingtea.com/">http://jingtea.com/</a></p>
<p style="text-align: justify;"><strong>5.	Wombat</strong><br />
Wombat is another brand from our <a href="http://www.scamperbranding.com/best-fair-trade-brand-names/">10 best fair trade brand names</a>, who have carried a commitment to their brand identity through to their website design.  Quirky graphics, distinct colouring, and a simple layout make this site a joy to use, though like the Divine website, it&#8217;s let down by its overuse of graphic links that hinder accessability.</p>
<p style="text-align: justify;"><a href="http://www.scamperbranding.com/wp-content/uploads/2009/08/wombat_website_design.gif"><img class="alignnone size-full wp-image-2346" title="wombat_clothing" src="http://www.scamperbranding.com/wp-content/uploads/2009/08/wombat_website_design.gif" alt="" width="500" height="241" /></a></p>
<p style="text-align: justify;"><a href="http://www.wombatclothing.com/">http://www.wombatclothing.com/</a></p>
<p style="text-align: justify;">It&#8217;s great to see that there are some fair trade brands out there developing really top-notch websites, so we hope these examples above will provide a little inspiration to other fair trade and ethical brands to follow suit.  Please feel free to post a comment to tell us about your favourite fair trade website designs.</p>
<p style="text-align: justify;">Of course, if you need any help developing your <a href="http://www.scamperbranding.com/custom-logo-design/">brand identity</a> or <a href="http://www.scamperbranding.com/seo-web-design/">website design</a> then feel free to give us a call on 0208 1234590 or fill in our no obligation <a title="Branding Agency Quote Form" href="http://www.scamperbranding.com/quote-form/">quote form</a>.</p>
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		<title>10 Best Fair Trade Brand Names</title>
		<link>http://www.scamperbranding.com/best-fair-trade-brand-names/</link>
		<comments>http://www.scamperbranding.com/best-fair-trade-brand-names/#comments</comments>
		<pubDate>Mon, 27 Jul 2009 10:32:32 +0000</pubDate>
		<dc:creator>ScamperBranding</dc:creator>
				<category><![CDATA[Commentary]]></category>

		<guid isPermaLink="false">http://www.scamperbranding.com/?p=2019</guid>
		<description><![CDATA[We would love to hear your favourite fair trade brand names, or if you need some help finding the right name for your fair trade brand then take a look at our brand naming services and give us a call on 0845 8624442.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" title="Traid Brand Shop Logo" src="http://www.scamperbranding.com/wp-content/uploads/2009/11/traid_camden.jpg" alt="" width="534" height="203" /></p>
<p>Following on from our recent post on the <a title="Best Green Brand Names" href="http://www.scamperbranding.com/10-green-brand-names/">best green brand names</a>, we thought it would be interesting to do the same for the best fair trade brand names.  There is an interesting contrast between <a title="Green Brand Consultancy" href="http://www.scamperbranding.com/">green brands</a> and <a title="Fair Trade Brand Consultancy" href="http://www.scamperbranding.com/">fair trade brands</a>, because although the fair trade market has grown massively in recent years, many fair trade products are unbranded commodities such as bananas and oranges, or are simply ethical products within a conventional brand&#8217;s range.  The development of dedicated fair trade brands is really in its infancy, but there are a handful of really good <a title="Brand Naming Services" href="http://www.scamperbranding.com/naming/brand-naming/">brand names</a>, so here&#8217;s our top 10:</p>
<p><span id="more-2019"></span></p>
<p style="padding-left: 30px;"><strong>1.	<a title="Divine Chocolate Brand" href="http://www.divinechocolate.com/default.aspx" target="_blank">Divine Chocolate</a></strong> &#8211; the name brilliantly positions the brand as a premium chocolate, while discreetly promoting their ethical practices.</p>
<p style="padding-left: 30px;"><strong>2.	<a title="Clean Slate Clothing Brand" href="http://www.cleanslateclothing.co.uk/" target="_blank">Clean Slate</a></strong> &#8211; the brand name for this ethical school uniform company is so obviously it so good, it just had to be done.</p>
<p style="padding-left: 30px;"><strong>3.	<a title="Traid Brand" href="http://www.traid.org.uk/" target="_blank">Traid</a></strong> &#8211; what better name, could there be to communicating the principle of aid through trade.  And its an anagram of &#8216;Textile Recycling for International Aid and Development&#8217;.  Genius!</p>
<p style="padding-left: 30px;"><strong>4.	<a title="No Sweat Clothing Brand" href="http://www.nosweatapparel.com/" target="_blank">No Sweat</a></strong> &#8211; the hip, catchy name, for even if this was a non-ethical fashion brand, but the company said trade principles give it a whole new meaning.  It would have been even better if they were selling sports clothing.</p>
<p style="padding-left: 30px;"><strong>5.	<a title="Shared Interest Brand" href="http://www.shared-interest.com/" target="_blank">Shared Interest</a></strong> &#8211; a great brand name for an ethical investment organisation, which does exactly what it suggests.</p>
<p style="padding-left: 30px;"><strong>6.	<a title="Cafe Direct Brand" href="http://brewing.cafedirect.co.uk/" target="_blank">Cafe Direct</a></strong> &#8211; descriptive yet distinctive, cafe direct has grown to become a major copy.</p>
<p style="padding-left: 30px;"><strong>7.	<a title="People Tree Fashion Brand" href="http://www.peopletree.co.uk/" target="_blank">People Tree</a></strong> &#8211; soft and quirky, it are suggestions of its position as an ethical fashion brand, without being too in-your-face.</p>
<p style="padding-left: 30px;"><strong>8.	<a title="Wombat Clothing Brand" href="http://www.wombatclothing.com/" target="_blank">Wombat</a></strong><a title="Wombat Clothing Brand" href="http://www.wombatclothing.com/" target="_blank"> </a>- wombat is a fashion brand that isn&#8217;t defined by its ethics.  With this catchy name fitting perfectly with their relaxed Aussie style, they could well go on to rival big names like Fat Face and White Stuff.</p>
<p style="padding-left: 30px;"><strong>9.	<a title="Pants to Poverty Underwear Brand" href="http://www.pantstopoverty.com/" target="_blank">Pants to Poverty</a></strong> &#8211; there&#8217;s no misunderstanding about what this brand does.  It&#8217;s a great name to targeting ethical consumers, there is unlikely to ever break into the mainstream.</p>
<p style="padding-left: 30px;"><strong>10.	Albert and I</strong> &#8211; unusual and intriguing, the name is just the beginning of the story for this ethical and organic fashion brand.</p>
<p>We would love to hear your favourite fair trade brand names, or if you need some help finding the right name for your fair trade brand then take a look at our <a title="Brand Naming" href="../brand-naming/">brand naming</a> services and <strong>give us a call on 0845 8624442</strong>.</p>
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